Privacy policy

Barnika ("Barnika", "we", "us", or "our") is operated by Dehaat Farm, Proprietor and operates the Barnika online store.

We respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, store, and protect your personal information when you visit or use our website, create an account, place an order, contact us, or otherwise interact with Barnika.

By using our website or purchasing our products, you acknowledge that you have read and understood this Privacy Policy.

1. Information We Collect

We collect information that you provide to us directly as well as certain information that is automatically collected when you use our website.

A. Personal Information

When you create an account, place an order, contact us, or otherwise interact with Barnika, we may collect information such as:

• Full name
• Email address
• Mobile/phone number
• Billing address
• Shipping/delivery address
• City, state and PIN code
• Account information
• Information provided when contacting customer support
• Information provided in product reviews or feedback

B. Order and Transaction Information

When you place an order through our website, we may collect and maintain information relating to your purchase, including:

• Order number
• Products purchased
• Quantity and order value
• Date and time of purchase
• Billing and shipping information
• Payment status
• Delivery information
• Cancellation, return and refund information

C. Payment Information

Payments on the Barnika website are processed through Razorpay and other payment methods that may be made available to you.

Payment information may be collected and processed by the applicable payment service provider in order to authorize and complete your transaction.

Barnika does not directly collect or store your complete debit card or credit card credentials on its own systems.

Razorpay maintains its own privacy and security practices for payment processing. You should review the applicable payment provider's privacy policy for further information about how your payment information is handled.

D. Device and Usage Information

When you browse or use our website, certain information may automatically be collected, including:

• IP address
• Browser type and version
• Device type
• Operating system
• Pages visited
• Products viewed
• Date and time of visits
• Referring website
• General website interaction information
• Cookies and similar technologies
• Other technical or diagnostic information

E. Customer Communications

If you contact us by email, phone, WhatsApp, SMS, or other communication channels, we may collect and retain information necessary to respond to your enquiry, provide customer support, manage your order, or otherwise assist you.

2. How We Use Your Information

We may use the information we collect for the following purposes:

• To create and manage your customer account
• To process and fulfil your orders
• To process payments
• To arrange delivery of your purchases
• To provide order and delivery updates
• To process cancellations, returns and refunds
• To provide customer support
• To respond to enquiries and complaints
• To manage product reviews and feedback
• To improve our website, products and services
• To understand how customers use our website
• To maintain website security
• To detect and prevent fraud, misuse and unauthorized activity
• To send transactional communications
• To send promotional communications where permitted and where appropriate consent has been obtained
• To conduct marketing and advertising activities
• To measure the effectiveness of advertising and promotional campaigns
• To comply with applicable legal and regulatory requirements
• To protect our rights, property, customers and business

We will use personal information for the purposes described in this Privacy Policy or for other purposes communicated to you at the time of collection, where required by applicable law.

3. Consent

Where applicable law requires consent for the processing of your personal information, we will seek consent through an appropriate mechanism.

Consent for marketing communications will be separate from information necessary to complete your purchase or provide requested services where required by applicable law.

Where processing is necessary to fulfil an order, provide a service requested by you, comply with a legal obligation, prevent fraud, maintain security, or for another lawful purpose, we may process the relevant information for that purpose as permitted by applicable law.

4. Withdrawal of Consent

Where we process your personal information based on your consent, you may withdraw that consent by contacting us.

You may also unsubscribe from promotional email communications using the unsubscribe option provided in those emails.

For promotional SMS or WhatsApp communications, you may follow the opt-out instructions provided in the communication or contact us directly.

Withdrawal of consent will not affect processing that was lawfully carried out before your withdrawal.

Please note that withdrawing consent may affect our ability to provide certain services where the relevant information is necessary for that service.

5. Order and Delivery Communications

When you place an order with Barnika, we may contact you using the phone number, email address or other contact information you provide.

These communications may include:

• Order confirmation
• Payment confirmation
• Order processing updates
• Shipping information
• Delivery updates
• Delivery-related communications
• Cancellation information
• Refund information
• Customer-support communications

These communications are considered service-related and may continue even if you opt out of promotional communications.

6. WhatsApp and SMS Communications

If you provide your mobile number, Barnika may use it for order-related communications through SMS, WhatsApp or other available communication channels.

Where you provide the required consent, we may also use these channels to send promotional communications, including:

• New product announcements
• Offers and discounts
• Promotional campaigns
• Product recommendations
• Other Barnika updates

You may opt out of promotional communications at any time by following the instructions provided in the relevant message or by contacting us.

We do not sell your mobile number to third parties for their independent marketing purposes.

7. Email Marketing

If you provide the required consent, Barnika may send promotional emails about:

• New products
• Offers and discounts
• Special promotions
• Product recommendations
• Barnika news and updates

You may unsubscribe from promotional emails at any time by clicking the unsubscribe link included in the email or by contacting us.

Transactional and service-related emails, such as order confirmations and delivery updates, may still be sent when necessary to provide our services.

8. Sharing of Personal Information

We may share relevant personal information with third parties where reasonably necessary to operate our business and provide products and services to you.

Shopify

Our online store is hosted and operated using Shopify. Shopify and its service providers may process information relating to your account, orders, website usage, device and other information necessary to provide the Shopify platform and related services.

Razorpay and Payment Providers

We may share information necessary to process your payment with Razorpay and other payment service providers made available through our website.

Shipping and Delivery Partners

To fulfil and deliver your order, we may share relevant information such as your name, mobile number and delivery address with shipping and logistics providers, which may include:

• Shiprocket
• Blue Dart
• India Post
• Other courier or logistics partners used by Barnika

Technology and Service Providers

We may use third-party providers for services such as:

• Website technology
• Customer support
• Marketing
• Email communication
• SMS communication
• WhatsApp communication
• Analytics
• Advertising
• Fraud prevention
• Website security
• Order management

These providers may process personal information only to the extent reasonably necessary to provide their services or as otherwise permitted by applicable law.

Legal and Regulatory Authorities

We may disclose personal information where required or permitted by applicable law, regulation, court order, government request, or legal process.

We may also disclose information when reasonably necessary to investigate or prevent fraud, security threats, illegal activity, or other misuse of our services.

9. Advertising and Analytics

Barnika may use third-party advertising and analytics technologies to understand website usage, measure advertising performance and improve our marketing.

These technologies may include services provided by platforms such as Google and Meta.

Depending on how these services are configured, they may collect information such as:

• IP address
• Device information
• Browser information
• Pages visited
• Products viewed
• Website interactions
• Advertising interactions
• Cookie identifiers and similar identifiers

These technologies may help us understand which advertisements and marketing campaigns are effective and may allow us to show relevant Barnika advertisements on third-party platforms.

Where required by applicable law, we will obtain the appropriate consent before using cookies or similar technologies for advertising or other purposes requiring consent.

10. Cookies and Similar Technologies

Barnika uses cookies and similar technologies to operate and improve our website.

Cookies may be used to:

• Maintain shopping-cart functionality
• Keep you signed in
• Remember preferences
• Maintain website sessions
• Improve website functionality
• Maintain security
• Understand website usage
• Measure advertising performance
• Support marketing and advertising activities

Some cookies may be provided by third-party service providers.

You may control or disable cookies through your browser settings. However, disabling certain cookies may affect the functionality of parts of our website.

Where required by applicable law, we will provide appropriate cookie notices and consent choices.

11. Customer Accounts

Barnika allows customers to create an account on our website.

Account information may include:

• Name
• Email address
• Phone number
• Saved addresses
• Order history
• Account preferences

You are responsible for keeping your account credentials confidential and should notify us if you believe your account has been accessed without authorization.

12. Product Reviews and Customer Content

Customers may be able to submit product reviews, ratings, photographs, comments or other feedback.

If you voluntarily submit such content, Barnika may display it on our website or use it for marketing or promotional purposes where permitted.

We encourage you not to include sensitive personal information in publicly submitted reviews or comments.

If you would like us to remove a review or customer-submitted content, please contact us.

13. Data Security

We take reasonable technical and organizational measures to protect personal information against unauthorized access, loss, misuse, alteration or disclosure.

We use appropriate security practices in accordance with the nature of the information we process and the services we provide.

However, no method of transmission over the internet or method of electronic storage can be guaranteed to be completely secure.

14. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including:

• Completing orders
• Providing customer support
• Managing accounts
• Processing returns and refunds
• Maintaining transaction records
• Complying with accounting, tax and other legal requirements
• Preventing fraud and misuse
• Resolving disputes
• Protecting our legal rights

When personal information is no longer required, we will take reasonable steps to delete, anonymize or otherwise dispose of it in accordance with applicable law.

15. Your Privacy Rights

Subject to applicable law, you may have rights relating to your personal information, including the right to:

• Request information about personal information we process about you
• Request correction of inaccurate or incomplete information
• Request deletion of personal information where legally applicable
• Withdraw consent where processing is based on consent
• Opt out of promotional communications
• Raise a privacy-related complaint
• Exercise other rights available under applicable data protection laws

To exercise an applicable privacy right, please contact us using the details provided below.

We may need to verify your identity before processing certain requests in order to protect your personal information.

16. Children's Privacy

Barnika does not knowingly seek to collect personal information directly from children where such collection is prohibited by applicable law.

Our website is intended for general consumers and is not specifically directed toward children.

If you believe that a child has provided personal information to us in circumstances where such collection was not permitted, please contact us so that we can take appropriate action.

17. Third-Party Websites and Services

Our website may contain links to third-party websites, applications or services.

These third parties operate independently from Barnika and may have their own privacy policies and terms.

We encourage you to review the privacy policies of third-party websites and services before providing them with personal information.

Barnika is not responsible for the privacy practices of third-party websites that are not operated by us.

18. International Data Processing

Some third-party service providers used by Barnika may process or store information outside India.

Where personal information is transferred or processed outside India, such processing will be subject to applicable laws and the privacy and security obligations applicable to the relevant service provider.

19. Business Transfers

If Barnika's business, assets or operations are sold, transferred, reorganized, merged or acquired, personal information held by us may be transferred as part of that transaction, subject to applicable law.

Any successor entity may be required to continue protecting personal information in accordance with applicable legal requirements.

20. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to:

• Our business
• Our website
• Our services
• Technology
• Third-party service providers
• Applicable laws and regulations

When we update this Privacy Policy, we will change the "Last Updated" date at the top of this page.

We encourage you to review this Privacy Policy periodically.

Where required by applicable law, we may provide additional notice of material changes.

21. Contact Us

If you have questions, concerns, privacy requests or complaints regarding this Privacy Policy or the way Barnika handles your personal information, please contact us.

For privacy-related requests, please clearly mention "Privacy Request" in the subject of your email so that we can identify and process your request efficiently.

22. Privacy and Grievance Requests

For privacy-related complaints, requests to access, correct or delete applicable personal information, withdrawal of consent, or other privacy concerns, you may contact us using:

We will review and respond to privacy-related requests in accordance with applicable law.